Live the Life
Client: Farmers Insurance
Launched: 2011
Tech: PHP. jQuery, HTML
  • CMS Development
  • Coding
  • Content Strategy
  • IA
  • UX/UI Design
  • Visual Design
  • Writing
  • Live The Life
    If we are being totally honest, we have to admit that selling insurance does not sound that exciting. That being the case, how do you create some appeal encouraging entrepreneurial types to consider becoming a Farmers Insurance agent? A deeper look into the motivations and triggers for entrepreneurs showed us that for most, there are 4 key benefits that are sought, regardless of the interest or industry. Earning potential, leaving a legacy, control of their own schedule, and being a pillar in their community are the values that ladder up to "living the life" for the would be small business owner. So, working with Farmers Insurance, we demonstrate that you can enjoy these benefits and "Live The Life" by choosing a career with Farmers. is a website destination that highlights why becoming a Farmers agent is one of the best small business opportunities in America.